Stephanie Ayres is a senior executive with more than 25 years of deep expertise in the residential real estate and homebuilding industry. Currently serving as SVP of Product Development at Zonda, this role brings her full circle to where her career began, in the Advisory Group at Meyers Group, the firm that has since evolved to be part of Zonda ecosystem today.

Stephanie specializes in building capability at scale. She has held national vice president roles across marketing, consumer insights and customer experience at some of the industry’s largest and most prominent homebuilders, including Lennar, CalAtlantic Homes, Standard Pacific Homes and Tri Pointe Homes.  At Lennar, she and her team built the company’s first-ever AI-powered customer experience platform, now used by over 6,000 associates daily. She is bringing that experience to Zonda as she expands the platform capabilities of the TrustBuilder CX (formerly Eliant) and TrustBuilder Reviews platforms.

Her career spans performance and brand marketing, brand strategy, market intelligence, consumer research, customer experience, and product innovation — grounded in an early foundation in real estate economics and market feasibility consulting.  During the housing market downturn of the early 2000s, she served as a key member of the executive team, applying rigorous data and forecasting to guide more effective asset allocation decisions — a testament to her ability to lead with both strategic vision and analytical rigor.

Today, through her role at Zonda, Stephanie continues to shape how the homebuilding industry understands its consumers and improves operations across the entire customer journey.