Globally recognized brand-building innovator and Forbes CMO Hall of Fame inductee Marisa Thalberg has built and transformed some of the world’s most recognized brands across industries, from luxury beauty and home improvement to restaurants, entertainment, and retail. Throughout her career, she has consistently been at the forefront of helping organizations embrace new technologies while challenging conventional thinking about marketing and customer engagement. 

In this talk, she will share examples from that history and talk about the opportunities and watch-outs in using AI, advanced data and more to build courage — that builds better storytelling — that drives results.